1ClickImpact
SoleDriftTravel and outdoorsConnected by Shopify app

How SoleDrift funds impact from its app

SoleDrift is an app for finding hidden swim spots. Every membership it sells funds tree planting, carbon removal, ocean plastic cleanup and coral restoration through 1ClickImpact.

Verified record

265lb of ocean plastic
8
Projects
7
Countries
4
Partners
Sector
Travel and outdoors
Sells
App for finding hidden swim spots, waterfalls and beaches
Connected via
Shopify app
who they are

About SoleDrift

SoleDrift’s app maps waterfalls, swim holes, rock pools and quiet beaches that do not come up in a normal search. Each spot comes with coordinates, directions and location details. It is an Australian company that started as a website and now covers Australia and the UK.

You pay for a membership and it unlocks the map. Members can suggest new spots in a members-only chat, and the SoleDrift team checks each one before it is added. SoleDrift calls its members “a global community for outdoor explorers”.

in their own words

“We believe in respectful sharing, not gatekeeping. Every member agrees to our Leave No Trace principles to keep these places as pristine as they are today.”

Published by SoleDrift on its own sitesoledrift.com ↗
the reason

Why they added impact

A hidden swim spot stays nice because few people go there. SoleDrift’s whole business is telling more people where to go. The founders are open about that, and they deal with it in two ways.

The first is rules. Every member agrees to Leave No Trace: take your rubbish home, stay on the path, and leave the place as you found it.

The second is putting money back into the environment. SoleDrift tells its members up front that every membership funds real projects, from planting forests to pulling plastic out of the sea. That is the part 1ClickImpact runs.

the setup

What they chose

  1. TriggerSomeone buys a membershipEach membership funds impact the moment the order goes through.
  2. Carried byShopify appThe Shopify app handles it on every order. Nothing to set up after the first time.
  3. Delivered byFrontier, Mossy Earth, Plastic Bank and Trees for the FutureCollected and logged in 7 countries, project by project.
  4. On the recordThe record updatesEach unit lands in the account's own impact record with its project attached.
Ocean Cleanup265 lb plastic funded
37.6%
265 of 704 funded units
Tree Planting230 trees funded
32.7%
230 of 704 funded units
Carbon Removal200 lb CO₂ funded
28.4%
200 of 704 funded units
Coral Restoration9 fragments funded
1.3%
9 of 704 funded units

The ocean plastic is collected in Thailand, Indonesia and the Philippines, and the coral is restored in Indonesia. Trees go in the ground in Kenya, Uganda and Tanzania, and the carbon is removed in Brazil.

The Shopify app logs the impact from each membership against that order.

The full breakdown is below: every project, the country it is in, who delivers it, and how much SoleDrift has funded there.

the record

Impact to date

Every project SoleDrift has funded, with the country, the delivery partner and the units.

Impact by country7 countries
  • Trees
  • Carbon
  • Ocean
  • Coral
  • Brazil17028%
  • Kenya16026%
  • Thailand15425%
  • Indonesia559%
  • Tanzania335%
  • Uganda254%
  • Philippines102%

Units are trees, pounds or coral fragments, counted the same way as the cards above.

Tree species mix
  • agroforestry46.6%
  • fast growing45%
  • medicinal8.4%

The share of each species group across the trees this business has funded, as its account reports them.

Every project SoleDrift has funded through 1ClickImpact, with the delivery partner and the units funded.
ProjectCountryDelivery partnerFunded
Terradot, São PauloBrazilFrontier170 lb CO₂
Forest Garden ProgramKenyaTrees for the Future160 trees
Plastic Bank - Rayong, ThailandThailandPlastic Bank154 lb plastic
Plastic Bank - Bali, IndonesiaIndonesiaPlastic Bank47 lb plastic
Forest Gardens in TanzaniaTanzaniaTrees for the Future33 trees
Forest Garden ProgramUgandaTrees for the Future25 trees
Plastic Bank - Manila, PhilippinesPhilippinesPlastic Bank10 lb plastic
Wilder ReefsIndonesiaMossy Earth8 fragments

Project names link to the project's own page.

do the same

Set up the same thing

Same partners, same projects, same public record. One API call, a Shopify app or a Zapier step is all that sits between a customer action and a verified unit of impact.

Business tree planting

GPS-tracked planting with certificates, photos and live planting sessions.

Open

Plant trees per Shopify order

The Shopify app installs in minutes and fires on every order.

Open

The other case studies

9 more businesses, itemised the same way.

Open

Run the same program as SoleDrift

Pay per impact, start at one unit, and publish a record anyone can check.